Freshly Conjured (new products)

Brand new for the Coven  They say the blood remembers.We say: let it glow. Blood Magic is more than a lip stain it’s a ritual in pigment. A whispered curse turned crimson seal. Born of intention, crafted in vegan alchemy, and built to endure as long as your stories do, this stain is for witches who wear their heart, their rebellion, and their beauty all at once. 🌹 The Essence of Blood Magic   Shade & Finish: A deep, “blood-drenched” red — buildable from a soft flush to full vampiric intensity.  Formula Traits: Lightweight, smudge-resistant, richly pigmented. Vegan & Cruelty-Free: Every drop is born without harm, free from animal-derived ingredients or testing.  Longevity: Once bound, it stays. Eating and drinking may soften it — but the trace lingers like a shadow. Usage Versatility: Wear on lips, or tap lightly on cheeks or lids to summon a haunted flush (sparingly).    🔮 How to Perform the Stain Ritual Prepare your canvasExfoliate gently. A raw, even surface allows the stain to bind well and last true.Avoid using any balm or oil beneath, they interfere with the bond. Apply with intentionSweep the wand one coat for a soft bite, two or three for crimson drama.Let it settle 3–5 minutes. During this time, avoid pressing lips together. Optional layeringFor extra depth or gloss effect, top with a clear gloss after the stain is set. But proceed carefully the base is the power. Seal (if desired)You may gently press a tissue over your lips or dust translucent powder nearby (not directly) — preserving longevity without dulling the bite 🖤 Why You’ll Love Blood Magic It’s emotionally resonant , not just colour, but expression. It resists the typical fade-out . you’ll carry a trace of the spell long after midnight. It layers with your story whether you crave subtle seduction or bold enchantment. 🌑 Ritual Reflection As you wear Blood Magic, remember: this isn’t makeup, it’s an echo of your inner fire, spoken outward. Let it linger. Let it speak. Let it stain the memory of rooms you walk through. Because only spells that transcend the flesh are truly immortal.

Persephone Perfume: A Gothic Fragrance for Those Who Walk Between Two Worlds On October 1st, the veil parts and our newest fragrance rises from the shadows: Persephone. Inspired by the Queen of the Underworld and Goddess of Spring, this gothic perfume embodies duality—light and dark, life and death, bloom and decay. A scent for those who walk between two worlds, Persephone is crafted for any soul who refuses to be bound by ordinary fragrance. Bold yet elegant, sensual yet unearthly, it is a unisex elixir of occult glamour. The Fragrance Notes Top Notes: Smouldering pomegranate, rich and forbidden as the fruit of myth. Heart Notes: Lily—soft, haunting, a floral echo that lingers like a ghost. Base Notes: Guaiacwood and patchouli, earthy and grounding, binding the fragrance in smoke and shadow. Why Persephone is Gothic Perfume Reimagined This is not a timid floral or fleeting spritz. Persephone is a heavy fragrance, designed to cloak you in mystery and endurance. It lingers, it haunts, it transforms the wearer into something unforgettable. Unlike mass-market scents, Persephone is vegan, cruelty-free, and crafted with care—true gothic skincare and fragrance ethics at its heart. No creatures harmed, no compromises made, only dark glamour in a bottle. How to Wear the Ritual For Lasting Power: Spray onto clothing or fabric—this holds the fragrance longer than skin alone. Pulse Points: Apply to wrists, inner elbows, and behind the ears for a warmer projection. Layering Magick: Pair with our Crone or Witch perfumes to deepen the occult aura and weave a custom spell of scent. The Myth Behind the Scent Persephone’s story is one of transformation: from maiden to queen, from captive to ruler, from light to dark. This fragrance captures that same duality. Wear it to invoke strength, embrace change, or simply revel in the beauty of contradictions. Who Is It For? Lovers of gothic fragrance seeking something heavier, darker, and more sensual. Those drawn to unisex perfumes that defy traditional gendered marketing. Anyone who craves a scent steeped in myth, occult glamour, and magick. On October 1st, Persephone awakens.Dare to claim the fruit of the underworld. 🕯️🌑

  They're finally here! Our eagerly awaited Halloween Mystery Boxes. This box contains 11 products worth £154 in total, with 2 unique limited edition quads at £24 each. That's a colossal £80 saved per box! Grab yours here      

Introducing our second collaboration with Cradle Of Filth From poisonous Metallers Cradle Of Filth and VE Cosmetics comes a collaborative make-up palette forged in the very fires of Hell itself.⁣ Thematically represented by various (and nefarious) COF album titles, each titular shade coffined therein embodies the essence of those attributed musical canvasses, granting the wearer instant bewitchment and an achingly beautiful countenance to boot.⁣ The grotesqueries of evil never looked so good! ⁣ Available for bringing glamour to your human mask here ⁣ ⁣

We can finally announce our partnership with Cradle of Filth and our collaboration that created "Deadly Nightshades". The shade are based o the artwork for each album Dusk: Shimmer blue Damnation: Matte Dark Teal Cryptoriana: Matte dark grey based blue Nymphetamine: Shimmer orange Enslave: Matte Yellow! Vempire: Rich metallic gold Darkly: Black (matte base with fine glitter) Cruelty:  Matte Blood red Midian: Metallic deep purple Available in store now 

This palette consists of 15 matte and shimmer shades all which represent the magestic Fox. Vibrant oranges, reds and yellows make up this beautiful palette, and it's all for a good cause. A collaboration between VE cosmetics and Stay Close Clothing, it raises funds for Beds & Bucks Hunt Sabs. Each pallete sold, £6 will be donated to help stop fox hunting/Badger Baiting.