Shop Purple & Blue Makeup
Discover purple and blue makeup in shades ranging from soft lilac, lavender and icy blue to vivid violet, rich sapphire and deep navy.
This collection brings together our purple and blue eyeshadows, lip colours, blushes, highlighters, liners and pigments, making it easy to shop by shade. Create cool-toned everyday looks, smoky gothic makeup, bright graphic colour or shimmering, otherworldly finishes.
Wear them softly, blend them together or build the colour for maximum impact.
Vegan. Cruelty-free. Made for creative expression.
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269 – Liquid Matte Lipstick
Deep Gothic Purple • True Matte • Ethical Resistance Lipstick
Resistance, made visible.
269 is an intensely deep gothic purple liquid matte lipstick, named in honour of the calf whose number became a global symbol of liberation and animal justice. Shadowed, powerful, and unyielding, this shade embodies rebellion with purpose, worn not just as colour, but as conviction.
Formulated in our cult-favourite vegan liquid matte formula, 269 delivers high-pigment colour payoff in a single thin layer, drying down to a true matte finish that stays firmly in place. Built with advanced film-forming technology, this lipstick is long-wearing, waterproof, and resistant to smudging and transfer once fully set. Made to endure long days, heavy emotions, and unwavering resolve.
☽ Blackened violet with deep, ritual-rich intensity
⛧ Highly pigmented with opaque coverage
♄ Long-wearing, waterproof, and transfer-resistant once set
✶ Lightweight, flexible matte finish with no cracking or flaking
Application Ritual:
Apply a thin, even layer to clean, dry lips and allow to fully set. Avoid excess oils prior to application for maximum longevity. To remove, use an oil-based cleanser or balm to gently break the seal.
269 is for those who wear their ethics openly, who understand that beauty can be a form of protest and that even in silence, resistance is felt.
100% Vegan • Cruelty-Free • VE Cosmetics
Ingredients:
Trimethylsiloxysilicate, Dimethicone, Synthetic Beeswax (aka Microcrystalline wax), Silica, Ethylhexylglycerin, Hexylene Glycol, Titanium Dioxide, C10-13 Isoparaffin, Zea Mays (Corn) Starch
May Contain (+/-) Iron Oxides, CI77742 (Cl 77891), Red 7 Lake (Cl 15850:1), Red 30 Lake (Cl 73360), Yellow 5 Lake (Cl 19140), Blue 1 Lake (Cl 42090), Red 28 Lake (Cl 45410)
ABSOLUTION — Satin Spells Liquid Lipstick
Pastel Blue Liquid Lipstick | Satin Finish
Cold, quiet and strangely celestial. Absolution is a soft pastel blue liquid lipstick with cool undertones and a smooth satin finish that veils the lips in an ethereal wash of colour.
Delicate yet unsettling, this icy shade feels weightless, distant and impossibly still. The satin formula gives the lips a soft luminous finish without harsh dryness, creating a dreamy, cloud-like effect that remains strikingly wearable.
Formulated with our Satin Spells lightweight long wear blend, Absolution glides on smoothly with rich, even pigment and a flexible comfortable feel. The formula wears lightly on the lips while maintaining its soft satin sheen throughout the day and into the night.
Designed for comfortable long wear, Absolution stays lightweight, vivid and beautifully smooth through every late-night ritual.
Why You’ll Love Absolution:
🖤 Soft pastel blue with cool icy undertones
🖤 Smooth satin finish with subtle luminosity
🖤 Lightweight comfortable long-wear formula
🖤 Even high-impact pigment payoff
🖤 100% vegan & cruelty-free
Absolution is silence turned into colour.
Ingredients:
Hydrogenated Polydicyclopentadiene, Caprylic/Capric Triglyceride, Candelilla Wax, Metallic Colour Pigment, Titanium Dioxide, Iron Oxides, Isododecane, Tocopherol.
AETHER
Liquid Satin Lipstick
Deep inky indigo-violet.
Aether is an ultra-dark violet with a cool indigo base. It sits between purple and black, delivering dramatic depth without pulling brown or red.
In the tube, it appears almost black. On the lips, subtle violet tones emerge under light, giving it dimension rather than flat darkness.
On fair skin: a bold near-black violet statement.
On medium skin: a rich indigo-purple with strong contrast.
On deeper skin: a deepened cool violet that enhances natural depth.
This shade is intense, clean, and unapologetically dark.
Finish & Formula
Formulated with our Liquid Satin low-wax blend, Aether applies smoothly with high-impact pigment and sets to a soft satin-matte finish.
Lightweight and flexible, it’s designed for comfortable extended wear without cracking or tightness.
A small amount of transfer may occur depending on lip preparation and individual body chemistry. For best results, apply to clean, dry lips and avoid balm or oils underneath.
Why You’ll Love It
🖤 Ultra-deep indigo-violet tone
🖤 Soft satin-matte finish
🖤 Comfortable low-wax formula
🖤 Smooth, even pigment payoff
🖤 100% vegan & cruelty-free
Ingredients:
AIR △
Sacred Elements Multichrome Liquid Lipstick
Blue–Violet Shift | Luminous Metallic Multichrome
Air is a high-impact multichrome liquid lipstick that shifts between vivid sky blue and reflective violet. In direct light, flashes of cool purple emerge; in softer lighting, the base reads as luminous metallic blue.
This is not a flat colour — it’s expansive, light-reactive, and dimensional.
The metallic finish creates movement across the lips, catching light at every angle while maintaining strong colour payoff.
Finish & Formula
Formulated with our lightweight Magic Metallic blend, Air applies smoothly with rich reflective pigment and sets to a flexible, comfortable finish.
The formula dries down without stiffness while allowing the shift to remain visible and dynamic. Some transfer may occur due to the metallic pigment load.
For maximum shift intensity, apply in thin, even layers.
For deeper dimension, layer over darker base shades.
Why You’ll Love It
🖤 Multichrome shift — sky blue to violet
🖤 High-reflect metallic finish
🖤 Wear alone or layer for intensity
🖤 Lightweight, flexible feel
🖤 100% vegan & cruelty-free
Ritual Pairings
Layer Air △ over:
🖤 Aether — for an electric indigo storm shift.
🖤 Velvet Curse — to create a cool-toned oil-slick plum.
Tap at the centre of the lips to add dimensional light, or apply fully for bold elemental impact.
Elemental Meaning: AIR △
Air represents intellect, clarity, movement, and expansion.
Light yet powerful. Invisible yet transformative.
Wear Air when you want sharp thinking, amplified expression, and visible presence.
Ingredients:
Autumn’s Decay Eyeshadow Palette
Molten metallics. Jewel-toned shadow. Autumn, intensified.
Autumn’s Decay is a limited-edition gothic eyeshadow palette built for bold colour, dramatic contrast and high-impact shine. Inspired by the moment the season turns, when warmth deepens, greens go stormy, and everything feels a little more dangerous.
Expect rich reds, bronzed and coppery warmth, grungy forest greens, and vivid jewel tones, finished with luminous metallics and multi-dimensional shimmers that catch the light from every angle.
Made for gothic, alternative and editorial eye looks from smoky, shadowed depth to bright, statement colour.
🖤 Why you’ll love it
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High-impact metallics and multi-dimensional shimmer finishes
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Rich mattes for depth, blending and structure
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Bold, saturated colour payoff (no timid washes)
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Buildable and blendable, easy to intensify without turning muddy
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Perfect for goth, alternative & dramatic autumn makeup looks
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Limited edition release
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100% vegan & cruelty-free
Autumn’s Decay isn’t subtle. It’s colour, contrast, and glow, made for long nights and louder looks.
Ingredients
Synthetic Fluorphlogopite, Glycerol (Soybean), Butylene Glycol, Carrageenan, Dimethicone/Vinyldimethicone, C12-14 Sec-pareth-7, Trimethylglycine, Polyethylene Terephthalate, Phenoxyethanol, Triethanolamine, Tremella Fruciformis Extract, Dipotassium Glycyrrhizinate, Allantoin, Sodium Hyaluronate, Hydroxyethylcellulose, Carbomer, Dimethicone, Pentaerythrityl Tetraisostearate, Silica, Diisostearyl Malate, Magnesium Stearate, Tocopheryl Acetate, Ethylhexylglycerin
May Contain: Titanium Dioxide (CI 77891), Iron Oxides (CI 77491/77492/77499), Ultramarines (CI 77007), Chromium Oxide Greens (CI 77288/77289), Manganese Violet (CI 77742), Yellow 5 Lake (CI 19140), Blue 1 Lake (CI 42090)
🖤 AYNI
Dusty Mauve-Lilac • Soft Satin Finish • Muted Romance
Ayni is a cool-toned dusty mauve infused with soft lilac undertones, muted, refined, and quietly striking.
This isn’t a bright pink. This isn’t a pastel lavender.
It’s a desaturated violet-nude that adds depth without drama.
Part of the Bewitching Bullet collection, Ayni delivers smooth, even pigment in a single glide. The emollient-rich base creates a cushioned satin finish that feels comfortable and flexible, never flat, never chalky.
Why You’ll Love It
🖤 Cool mauve-lilac tone with grey undertone
🖤 Full, even coverage
🖤 Soft satin finish — not glossy, not dry
🖤 Comfort-focused formula with hyaluronic acid & vitamin E
🖤 100% vegan & cruelty-free
How to Wear
• Pair with cool contour for modern gothic sculpt
• Wear alone for an understated alternative nude
• Add a deeper liner to push it into Victorian drama
Additional Ways to Wear
• Tap lightly onto the apples of the cheeks for a soft cool-toned flush
• Blend upward toward the temples for a romantic, desaturated glow
• Pair with cool contour for a sculpted gothic complexion
Its muted mauve undertone mimics natural cool flush tones, making it ideal for alternative base looks.
Ingredients:
Tridecyl Trimellitate, 2-Octyldodecanol, Ethylhexyl Palmitate, Hyaluronic Acid, Dimethicone, Euphorbia Cerifera (Candelilla) Wax, Diisostearyl Malate, Tocopherol, Phenoxyethanol.
May Contain (+/-):
CI 15850, CI 19140, CI 77491, CI 77891, CI 45410.
Blood Moon
Celestial Highlighter • Ritual Glow Compact
Blood Moon is a silver-lilac highlighter with shifting violet and crimson reflects that catch the light like moonfire on skin. Smooth, metallic and high impact, it blends effortlessly for a radiant glow that looks luminous , never chalky or glittery. These Violet and Crimson reflects can be stronger at the surface and the highlighter may become more silver toned towards the bottom of the pan.
Soft sweep for a cool celestial sheen.
Layer it for an intense, otherworldly beam.
🖤 Silver-lilac base with red and violet shimmer pigment- no swipe is ever the same.
🖤 Smooth, blendable texture with high reflective payoff
🖤 Multi-use: cheeks, eyes, inner-corner, collarbones or body glow
🖤 Stunning over dark bases for dramatic gothic looks
🖤 Long-wear radiance that grips skin beautifully
✨ Hidden Ritual Compact
Not just a highlighter, a keepsake.
This compact features a secret under-compartment, perfect for carrying tiny treasures:
crystals, notes, charms, seeds, sigils or mini tools for on-the-go magick.
Makeup… and a little mischief.
Vegan • Cruelty-Free • Ethically Crafted
Glow like moonlight.
Carry your secrets.
Ingredients:
Synthetic Fluorphlogopite, Dimethicone, Ethylene/Acrylic Acid Copolymer, Octyldodecyl Stearoyl Stearate, Benzyl Alcohol, Sodium Silicoaluminate, Sorbic Acid, Dehydroacetic Acid, Aqua.
Colour Magic Chaos Setting Powder – Blue
Orange-Neutralising • Tone-Correcting • Mattifying
Cool the fire. Restore balance.
Our Blue Colour Magic Chaos Setting Powder is a finely milled colour-correcting powder designed to counteract orange and overly warm undertones, helping foundations appear more neutral, balanced, and true to tone.
Perfect for cooling bronzing gone too far, softening hyperpigmentation with an orange cast, or brightening dull warmth, this lightweight, water-resistant formula smooths, mattifies, and sets makeup with a soft-focus finish that lasts all day.
💙 Neutralises orange and brassy undertones
💙 Balances overly warm foundations
💙 Controls oil and shine
💙 Wear alone or over makeup
💙 Lightweight, long-wear matte finish
Like frost over flame — calm, cool, and beautifully balanced.
Ingredients (INCI):
Aluminum Starch Octenylsuccinate, Synthetic Mica, Silica, Dimethicone, Phenoxyethanol, Ethylhexylglycerin, Methicone, Isononyl Isononanoate, Iron Oxides (CI 77491, CI 77492)
Poisonous Lip Drip – Cher Amie
Honour the forgotten. Adorn yourself with truth and beauty.
Cher Amie is a grey based multichrome Lip Drip inspired by the iridescent feathers of pigeons, shifting softly through blue, violet, green, and oil-slick shimmer. A love letter to our misunderstood feathered companions, this shade celebrates resilience, loyalty, and quiet brilliance.
Worn alone, Cher Amie delivers a subtle, ethereal wash of shimmer with a cool toned sheen. Layered over deeper lip shades, especially black, it transforms into something bolder and grungier, revealing vivid colour shifts that feel urban, defiant, and unforgettable.
Named Cher Amie (“dear friend”) this gloss is both adornment and tribute. Presented in an ornate, wearable vial, it can be worn close to the heart as jewellery or displayed like the keepsake it is.
Why you’ll love it
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Grey based multichrome lip gloss with blue, violet & green shimmer
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High shine, lightweight non sticky formula with comfortable wear
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Soft and subtle alone, bold and grunge glam when layered
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100% vegan & cruelty-free
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Presented in a wearable vial beauty meets ritual
Tip: For a perfect grunge glam look, allow black lipstick to fully dry before layering Cher Amie on top.
Let your lips speak in glimmers and memory.
Cher Amie for those who never forget their feathered friends.
Coven – Prime for Rebellion Eyeshadow Primer
Matte Plum Eyeshadow Primer • Long-Wearing • Waterproof
Coven is a cool-toned plum eyeshadow primer with a subtle grey undertone, designed to deepen colour and add moody dimension to eye looks. Ideal for creating smoky, shadowed effects, this base enhances pigment while maintaining a controlled, matte finish.
Formulated to intensify purple, mauve, berry, and cool-toned shadows, Coven creates an even, opaque canvas that helps prevent creasing and fading. Its matte, creamy texture blends smoothly, making it well suited to smoky eyes, graphic liner work, or layered editorial looks across eyes, cheeks, or lips.
Powered by makeup-gripping film formers, this primer dries down matte and locks colour in place with waterproof, smudge-proof, non-transfer wear, built for long wear without cracking or heaviness.
✶ Matte, high-impact pigment base
✶ Enhances cool-toned and smoky shades
✶ Waterproof, smudge-proof, and non-transfer
✶ Multi-use for eyes, liner, cheeks, and lips
✶ Vegan & Cruelty-Free
Where It Works Best
Coven is designed to deepen and refine cool-toned and muted pigments.
✶ Intensifies plum, purple, mauve, berry, charcoal, and grey-based shades
✶ Adds depth and dimension to smoky and grunge-inspired looks
✶ Ideal for cool-toned graphic liner, smoked-out eyes, and editorial makeup
✶ Can be worn alone as a soft matte wash for a shadowed plum effect
✶ Suitable for use on eyes, cheeks, and lips (patch test recommended)
Ingredients:
Aqua, Cyclopentasiloxane, PEG-10 dimethicone, Butylene Glycol Dimethicone, Synthetic Fluorphlogopite, Disteardimonium hectorite, Phenoxyethanol, tocopheryl acetate, alcohol, mica, Polymethyl Methacrylate, Trimethylsiloxysilicate,saccharide isomerase, sodium chloride, perfume, Ethylhexylglycerin, BHT, Tin Oxide, Citric Acid, Sodium Citrate, May Contain (+/-) CI 77891,77492,77491,77007,15850,45410,47005
Divine
Icy Duochrome Highlighter • Celestial Glow Compact
Divine is a high impact silver highlighter with an icy green shift and scattered blue-violet spark. Ultra-reflective and glassy smooth, it melts into skin for a crisp, otherworldly glow that looks wet, luminous and light-catching, never chalky or dusty.
Soft sweep for a cool halo.
Layer it and it turns blinding.
🖤 Silver-white base with slight green shift and blue/violet flecks
🖤 Smooth, metallic finish with intense shine
🖤 Ultra-fine texture, no chunky glitter
🖤 Multi-use: cheekbones, eyes, inner-corner, body or graphic liner
🖤 Perfect for gothic, celestial and editorial looks
✨ Hidden Ritual Compact
Beauty with secrets.
This compact includes a concealed under-compartment for tiny keepsakes, crystals, charms, notes or whatever you like to carry with you.
Makeup… with mischief.
Vegan • Cruelty-Free • Ethically Crafted
Cold light. Sharp shine.
Glow like starlight.
Ingredients:
Synthetic Fluorphlogopite, Dimethicone, Ethylene/Acrylic Acid Copolymer, Octyldodecyl Stearoyl Stearate, Benzyl Alcohol, Sodium Silicoaluminate, Sorbic Acid, Dehydroacetic Acid, Aqua.
Eclipse – Liquid Metallic Lipstick
Metallic Purple with Blue Undertones • Celestial Gothic Lipstick
When the light fades, the magick begins.
Eclipse is a hypnotic metallic purple liquid lipstick infused with a cool blue undertone, evoking lunar shadows, eclipsed skies, and celestial transformation. Shifting subtly with the light, this shade is rich, dimensional, and deliberately dramatic, created for goths, alternative makeup lovers, and cosmic dreamers who favour otherworldly colour over the ordinary.
Formulated in our long-wearing vegan liquid metallic formula, Eclipse delivers intense pigment payoff with a luminous metallic sheen, setting comfortably without heaviness or flaking. Lightweight yet resilient, this high-performance formula is long-wearing, water-resistant, and resistant to smudging and transfer once set, designed to endure night rituals, dance floors, and moonlit mischief.
☽ Metallic purple with cool blue undertones
☿ Highly pigmented with multidimensional shine
♄ Long-wearing and transfer-resistant once set
✶ Lightweight metallic finish with a smooth, flexible feel
Application Ritual:
Apply a thin, even layer to clean, dry lips and allow to fully set. Avoid excess oils prior to application for best longevity. To remove, use an oil-based cleanser or balm to gently break the seal.
Eclipse is for astral wanderers, cosmic romantics, and those who understand that darkness isn’t the absence of light, it’s where transformation begins.
100% Vegan • Cruelty-Free • VE Cosmetics
Ingredients:
Trimethylsiloxysilicate, Dimethicone, Synthetic Beeswax (aka Microcrystalline wax), Silica, Ethylhexylglycerin, Hexylene Glycol, Titanium Dioxide, C10-13 Isoparaffin, Zea Mays (Corn) Starch
May Contain (+/-) Iron Oxides, CI77742 (Cl 77891), Red 7 Lake (Cl 15850:1), Red 30 Lake (Cl 73360), Yellow 5 Lake (Cl 19140), Blue 1 Lake (Cl 42090), Red 28 Lake (Cl 45410)
metallic purple gothic lipstick vegan
