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Magickal Mascara – Blue
Tubing Mascara in Electric Enchantment
Dive into depth with Magickal Mascara in Blue — a vivid lash tint that conjures mystery, rebellion, and oceanic power. This bold electric blue shade turns every blink into a spell, perfect for making your eyes pop with unexpected colour and high-impact charm.
Crafted with our lash-defining tubing formula, each coat wraps around lashes to deliver serious length, buildable volume, and all-day wear with zero smudge. Go soft for a subtle jolt of colour or layer up for full-on electric magick.
🔵 Bright blue pigment for bold, bewitching lashes
🔵 Tubing technology for long-lasting, flake-free wear
🔵 Customisable finish — from subtle sorcery to full elemental power
Blue is for the dreamers, and those who dare to stand out.
Ingredients:
Water, Green Tea Extract, Propylene Glycol Candellilla Wax, Dimenthicone, Triethanolamine, Alcohol, Stearic Acid (Plant Derived), Vitamin E, Iron Oxide Black
Dusk – Duochrome Mascara
Where twilight lives on your lashes.
Enter the veil between day and night with Dusk, our first duochrome mascara — a mystifying shimmer that shifts from enchanted blue to shadowy violet, like the last gasp of light before darkness falls.
This lash-lengthening spell uses our iconic tubing formula to cloak each lash in a shimmering sheath of stardust, building volume, definition, and dreamlike dimension. Reapply to intensify the transformation — from subtle twilight flicker to full cosmic seduction.
🌘 Blue-to-purple duochrome shift — ethereal, otherworldly, unforgettable
🖤 Tubing formula that wraps each lash in flexible magick
🌑 Buildable for volume, length, and galactic drama
✨ Lightweight, long-lasting, and smudge-resistant
Perfect for moonlit rituals, festival glam, or simply casting glances that shimmer between realms.
🐇 Vegan • Cruelty-Free • Cosmic-Ready
When the sun sets, your lashes rise.
Summon the shimmer. Channel the Dusk.
Ingredients:
Water, Green Tea Extract, Propylene Glycol Candellilla Wax, Dimenthicone, Triethanolamine, Alcohol, Stearic Acid (Plant Derived), Vitamin E, Iron Oxide Black
Magickal Mascara – Green
Tubing Mascara in Forest Envy
Channel the energy of deep woods and wild spirits with Magickal Mascara in Green — a bold, forest-toned lash tintthat casts your gaze in pure, earth-rooted magick. Perfect for woodland witches, nature lovers, and bold souls who bloom outside the lines.
Our tubing formula wraps lashes in pigment-rich fibres, creating dramatic length, lush volume, and stay-all-day wear — no smudging, no flaking, no fading. Layer it up to take your lashes from mossy whisper to full botanical power.
🌿 Vibrant green pigment for an enchanting, elemental lash look
🌿 Tubing technology for clean, long-lasting wear
🌿 Buildable colour — from subtle sorcery to vivid, wild glam
Green is for forest dwellers, green witches, and those who know the real magick grows in the roots.
Ingredients:
Water, Green Tea Extract, Propylene Glycol Candellilla Wax, Dimenthicone, Triethanolamine, Alcohol, Stearic Acid (Plant Derived), Vitamin E, Iron Oxide Black
Magickal Mascara – Silver
Tubing Mascara in Metallic Moonlight
Shimmer like stardust with Magickal Mascara in Silver — a glimmering metallic lash tint that channels lunar magick and celestial power. This otherworldly shade catches the light with every blink, making your lashes look ethereal, icy, and enchantingly bold.
Formulated with our iconic lash-wrapping tubing technology, Magickal Mascara creates instant length, volume, and definition — with zero smudging, flaking, or fading. The more you layer, the more lunar your lashes become.
🌙 Metallic silver shimmer for a truly magickal effect
🌙 Tubing formula for long-lasting, no-mess wear
🌙 Customisable intensity — from subtle sparkle to silver sorcery
Silver is for stargazers, snow queens, and moonlit mischief-makers.
Ingredients:
Water, Green Tea Extract, Propylene Glycol Candellilla Wax, Dimenthicone, Triethanolamine, Alcohol, Stearic Acid (Plant Derived), Vitamin E, Iron Oxide Black
Magickal Mascara – Purple
Summon lashes that enchant with our Purple Magickal Mascara — a vegan, cruelty-free tubing formula designed to lengthen, volumize, and bewitch.
This spellbinding mascara cloaks each lash in bold violet pigment, creating instant drama and dimension. Layer to your desire: one sweep for a subtle flash of colour, or multiple coats for full, false-lash intensity.
Unlike ordinary formulas, our tubing mascara wraps every lash in a flexible veil, resisting smudges and lasting as long as your ritual requires. When the spell is complete, removal is effortless — warm water releases the tubes, no harsh rubbing needed.
🖤 Volumizes & lengthens for a bold lash look
🖤 Unique tubing formula – smudge-proof, long-lasting wear
🖤 Vegan & cruelty-free, always
🖤 Buildable purple pigment for subtle or dramatic styles
Unleash your inner mystic with lashes that mesmerize — because every gaze deserves a little magick.
Ingredients:
Water, Green Tea Extract, Propylene Glycol Candellilla Wax, Dimenthicone, Triethanolamine, Alcohol, Stearic Acid (Plant Derived), Vitamin E, Iron Oxide Black
Magickal Mascara – Red
Lash-Lengthening Tubing Mascara in Spellbound Scarlet
Dare to enchant with Magickal Mascara in Red — a bold, fiery lash tint for those who cast spells with a single glance. This striking scarlet shade brings a vivid, unexpected twist to your lashes, perfect for adding drama, depth, or a flash of rebellion to any look.
Crafted with our signature lash-boosting tubing formula, Magickal Mascara delivers spellbinding length, volume, and definition without smudging, flaking, or fallout. Each coat wraps your lashes like a charm — and the more you layer, the more intense the effect.
🩸 Vibrant red pigment for bold, mystical lashes
🩸 Tubing formula for long-lasting wear and easy removal
🩸 Buildable for soft enchantment or full sorcery
Red is for the daring, the divine, and the ones who see beauty in the blaze.
Ingredients:
Water, Green Tea Extract, Propylene Glycol Candellilla Wax, Dimenthicone, Triethanolamine, Alcohol, Stearic Acid (Plant Derived), Vitamin E, Iron Oxide Black
Magickal Mascara – White
Tubing Mascara in Alabaster Whisper
Haunting, ethereal, and unapologetically bold — Magickal Mascara in White brings a ghostly twist to your lash game. Whether you're channelling celestial spirits, winter witch energy, or a high-fashion editorial look, this alabaster Mascara transforms your stare into pure visual magick.
Our tubing formula wraps each lash in pigment-rich fibres, delivering dramatic length, volume, and definition without smudging or flaking. Apply lightly for an icy veil or layer up for spectral intensity.
🕯️ Pure white pigment for a hauntingly beautiful finish
🕯️ Tubing technology for long-lasting, smudge-free wear
🕯️ Buildable for looks that shift from subtle to supernatural
White is for the ghostly souls and those who see beauty in the in-between.
Ingredients:
Water, Green Tea Extract, Propylene Glycol Candellilla Wax, Dimenthicone, Triethanolamine, Alcohol, Stearic Acid (Plant Derived), Vitamin E, Iron Oxide Black
The Manifestation Palette
Your Intention. Your Power. Your Spellbook in Shadow & Light.
This is not just a palette — it is a ritual in pressed pigment. A tool of vision, colour, and will. The Manifestation Palette was crafted for witches, mystics, and makeup alchemists who know that beauty is an act of creation — and manifestation is where magick begins.
Inside this enchanted grimoire, you'll find a curated constellation of 10 sacred shades:
🌑 3 velvet mattes — to ground your intentions and build your base
🌈 2 holographic shifters — kaleidoscopic portals to future visions
✨ 5 divine shimmers — dripping in multidimensional light, ready to call your power forward
Whether you're conjuring a bold and electric reality, a moody and mysterious mood, or a soft, whispered wish, this palette adapts to your energy like a mirror to your soul.
As an added blessing, each palette includes a daily guidance reading — a little magickal nudge from the universe to inspire your day and your craft.
🖤 100% Vegan & Cruelty-Free
🔮 Swatched & celebrated by the radiant @sminkberoende
🌙 Limited quantities — because not every spell is meant for everyone
Manifest. Create. Become.
This is your magick — in pigment form. And it’s waiting for you.
Confidence
Midsummer Magic Illuminator • Solar Gold
Crafted for witches who walk like fire and radiate intention.
Confidence glows with the golden warmth of the midsummer sun — a luminous yellow-gold highlighter infused with solar energy and unapologetic brightness. Whether you wear it on your cheekbones, eyes, or collarbones, this shade doesn’t whisper — it shines.
🌞 Sun-blessed gold with a bold yellow shimmer
✨ Use as highlighter, eyeshadow, or radiant inner-corner charm
🕯️ Encased in its own compact spell vessel — no loose pan chaos
This is the glint of candlelight in your eye. The gold on your crown. The shimmer of knowing exactly who you are.
Vegan • Cruelty-Free • Confidence Cast in Powder
Stand tall.
Glow loud.
Confidence was never meant to be quiet.
Ingredients:
SYNTHETIC FLUORPHLOGOPITE, MAGNESIUM STEARATE, POLYETHELENE, SILICA, DIMETHICONE, DIISOSTEARYL MALATE, HYDROGENATED POLYISOBUTENE, TRIMETHYLSILOXYSILICATE, PHENOXYETHANOL, CAPRYLYL GLYCOL
+\-MAY CONTAIN: TITANIUM DIOXIDE (CI 77891), IRON OXIDE(CI77491/CI77492/CI77499) ULTRAMARINE BLUE (CI77007), CHROMIUM OXIDE GREEN (CI77288), HYDRATED CHROMIUM OXIDE GREEN (CI77289), FD&C YELLOW 5AL LAKE (CI19140), FD&C BLUE AL LAKE (CI42090,RED 6 LAKE (CI 15850), RED 7 LAKE (CI 15850)
Healing
Midsummer Magic Illuminator • Cool Forest Green
Anoint yourself with light and let the forest do the rest.
Healing is a sacred shimmer of cool, verdant green, crafted for green witches, wild hearts, and those in bloom. This enchanting highlighter conjures the hush of ancient groves and the glow of new beginnings, whether worn on the cheeks, brow bone, or eyes.
🌿 Soft green shimmer with cool undertones — earthy, ethereal, and unshakably calm
✨ Use as a radiant highlighter, shimmering shadow, or mystical inner-corner pop
🕯️ Presented in its own keepsake compact — your personal spell jar of glow
Layer it to embody renewal, clarity, and quiet power. Let your skin gleam like moss kissed by moonlight.
Vegan • Cruelty-Free • Magickally Kind
Glow where you are growing.
This is Healing — and your light is sacred.
Ingredients:
SYNTHETIC FLUORPHLOGOPITE, MAGNESIUM STEARATE, POLYETHELENE, SILICA, DIMETHICONE, DIISOSTEARYL MALATE, HYDROGENATED POLYISOBUTENE, TRIMETHYLSILOXYSILICATE, PHENOXYETHANOL, CAPRYLYL GLYCOL
+\-MAY CONTAIN: TITANIUM DIOXIDE (CI 77891), IRON OXIDE(CI77491/CI77492/CI77499) ULTRAMARINE BLUE (CI77007), CHROMIUM OXIDE GREEN (CI77288), HYDRATED CHROMIUM OXIDE GREEN (CI77289), FD&C YELLOW 5AL LAKE (CI19140), FD&C BLUE AL LAKE (CI42090,RED 6 LAKE (CI 15850), RED 7 LAKE (CI 15850)
Kindness
Midsummer Magic Illuminator • Ritual Red
Not all kindness is soft — some glows like fire and cuts like truth.
Kindness is no meek shimmer — it’s a radiant red highlighter forged for bold hearts and blooming witches. With a midsummer magick glow, this versatile illuminator shifts between blush-toned light, molten inner-corner pop, and shimmering eyeshadow charm.
🌹 Fiery red shimmer that blossoms on all skin tones
🕯️ Perfect as a bold highlighter, radiant shadow, or inner-corner spell spark
✨ Housed in its own gothic shell — no loose pans, no cluttered altars
Infused with solar energy and sacred softness, Kindness proves that beauty can be both tender and unapologetically loud.
Vegan • Cruelty-Free • Ethically Enchanted
Light with purpose.
Glow like a spell.
This is Kindness — but not as you’ve known it.
Ingredients:
SYNTHETIC FLUORPHLOGOPITE, MAGNESIUM STEARATE, POLYETHELENE, SILICA, DIMETHICONE, DIISOSTEARYL MALATE, HYDROGENATED POLYISOBUTENE, TRIMETHYLSILOXYSILICATE, PHENOXYETHANOL, CAPRYLYL GLYCOL
+\-MAY CONTAIN: TITANIUM DIOXIDE (CI 77891), IRON OXIDE(CI77491/CI77492/CI77499) ULTRAMARINE BLUE (CI77007), CHROMIUM OXIDE GREEN (CI77288), HYDRATED CHROMIUM OXIDE GREEN (CI77289), FD&C YELLOW 5AL LAKE (CI19140), FD&C BLUE AL LAKE (CI42090,RED 6 LAKE (CI 15850), RED 7 LAKE (CI 15850)
Tranquility
Midsummer Magic Illuminator • Lilac-Moonlight Glow
Soft as a whispered spell. Cool as dusk. Calm as power held steady.
Tranquility casts a soft, spectral shimmer of lilac and blue, like the hush of twilight wrapped in starlight. This dreamy highlighter brings peace to your ritual glow — ideal for eyes, cheekbones, brow bones, or anywhere you want a touch of serene radiance.
🌙 Lilac-to-blue shift that catches the light like moonbeams on water
🕯️ Wear as a highlight, inner-corner gleam, or veil of shimmer on the lids
✨ Encased in its own spellbound compact — never loose, always sacred
A balm for the soul and a shimmer for the skin, Tranquility lets you wear your inner calm like a charm.
Vegan • Cruelty-Free • Moonlit & Magickal
You are the stillness between the stars.
Let your light rise — quiet, cool, and unwavering.
This is Tranquility.
Ingredients:
SYNTHETIC FLUORPHLOGOPITE, MAGNESIUM STEARATE, POLYETHELENE, SILICA, DIMETHICONE, DIISOSTEARYL MALATE, HYDROGENATED POLYISOBUTENE, TRIMETHYLSILOXYSILICATE, PHENOXYETHANOL, CAPRYLYL GLYCOL
+\-MAY CONTAIN: TITANIUM DIOXIDE (CI 77891), IRON OXIDE(CI77491/CI77492/CI77499) ULTRAMARINE BLUE (CI77007), CHROMIUM OXIDE GREEN (CI77288), HYDRATED CHROMIUM OXIDE GREEN (CI77289), FD&C YELLOW 5AL LAKE (CI19140), FD&C BLUE AL LAKE (CI42090,RED 6 LAKE (CI 15850), RED 7 LAKE (CI 15850)